Cursos de Negocios
Los mismos datos para todos, vengan de Udemy o de Coursera: precio, valoración, duración e idioma. 3.046 cursos encontrados. Afinar la búsqueda
Accounting 101 - The Principles Of Accounting
Principles Of Accounting: "Accounting 101 is Part 1 out of a series of Accounting Courses that are designed to help the complete beginner, go on to master the basics concepts of accounting and move on step by step to become a professional accountant! The course is not just theory but also takes real life examples and walks you through the accounting process. It is meant for students who would like to grasp the accounting concepts in an easy and fun learning environment. This is a slow moving course. Please do not expect me to move fast since it is designed for the beginner student. Those students who are already aware of accounting concepts should take a more advanced level course instead. Course Outline: In this course we are going to learn about the basic accounting principles of: • Types Accounts, • What are Assets? • What are Liabilities? • What is Revenue? • What are Expenses? • What is Capital? • Types of Transactions, Cash or Credit? • Double Entry System • Rules for Debit & Credit • Passing Journal Entries / Posting Entries To The General Journal Having completed the entire series students of the proper age would be able to take up entry level jobs as accountants, however students would have to practice these concepts again and again externally so that they can grasp real world applications quickly. Other Courses: The other parts of this Accounting Series are as follows: Accounting 102 - The Ledger & The Trial Balance Accounting 103 - The Special Journals & The Subsidiary Ledgers Accounting 104 - Bank Reconciliation & Correction Of Errors
Anuncie y crezca su negocio en Facebook con Canva
Al final de este proyecto, usted podrá usar Canva para anunciar y crecer su negocio en Facebook con Canva. Usted habrá aprendido a crear un anuncio para Facebook, un post para Facebook y una portada para Facebook. Usted podrá incorporar un esquema de color , imágenes, y otros elementos de diseño estético. Crear anuncios de alta calidad es ideal tanto para activamente interactuar con su grupo objetivo. En este proyecto usaremos la versión gratis de Canva. Nota: Este curso es de mayor utilidad para estudiantes que residen en la región de América del Norte. Actualmente, estamos trabajando para proporcionar la misma experiencia en otras regiones.
Marketing Analytics Mastery: From Strategy to Application
Feeling overwhelmed with your marketing data? You're not alone! 83% of marketers say they struggle "to adapt to the volume of data" created by their marketing efforts, while 80% feel that there are "too many performance metrics" to keep track of. Today, it's essential for everyone to possess a foundation in data literacy. Whether you're an analyst, a brand manager, creative, or even a CMO, understanding how to collect, interpret and action your marketing data is quickly becoming the standard, rather than the exception. I designed this course based on more than 10 years of knowledge and experience working directly in the field of data analytics and market research. We'll cover everything from theory to application, to ensure you're equipped with the knowledge to make sense of your marketing data and make logical, data-driven decisions both quickly and consistently. With 17 hours of video across 50+ lectures and 40 downloadable resources, this course is packed with everything you need to learn in order to become an analytics PRO. Some of the things you'll learn include: • Fundamental concepts in marketing and the measurement of marketing • What are some of the most common measurement platforms, from web and app analytics to email marketing measurement • How to build an analytics strategy within your business • How to map out a marketing campaign user journey for more effective measurement • How to select the right metrics based on your business objective • How to identify and set benchmarks for your metrics • How to optimize your marketing through data and experimental testing • How to measure returns on marketing investment
Capital Adequacy Ratio for Banking
Master Basel I Capital Adequacy and CAR calculations with real-world banking case studies. Learn how global banks manage risk, capital, and regulatory compliance. This course provides a practical, step-by-step approach to understanding the Basel I framework and its role in banking stability. You will explore core concepts such as Tier 1 and Tier 2 capital, risk-weighted assets, and capital adequacy ratio (CAR), while applying them to real-world examples from leading banks like DBS, JPMorgan, and SWED Bank. Through structured lessons and case-based learning, you will develop the ability to calculate CAR, analyze capital structures, and evaluate financial resilience. The course also introduces key insights into Basel III evolution, helping you connect foundational knowledge with modern regulatory practices. By the end of this course, learners will confidently interpret capital adequacy metrics, apply risk management principles, and make informed financial decisions in banking and finance roles.
(NEW) The Complete Growth Hacking & Conversion Course
• (NEW) Join 12,000+ viral students. Here's what they're saying about the course: "A Must. The content is absolutely phenomenal. And Matt is really passionate in helping his students out. Truly awesome." "One of the most comprehensive and detailed courses on Udemy. If you're serious about growing your online presence. This is a must. Matt doesn't just educate you on the subject. [He] also shows you what you need to do and how to do things to hack your online ventures in to growth. The course is worth every minute! Will recommend to anyone who wants to learn." "Wow...there's so much information in this course that I'm going to have to watch it again and again...fantastic." In this course, you'll learn to: • 5x your existing growth and conversion rate • Add 1,000s of leads and subscribers to your list • See where your visitors are dropping off and how to fix it • Bring cart abandoners back to your site and guarantee 10x ROI • Introduce virality into every aspect of your marketing campaigns • Price your product or service using 30+ rare techniques • Optimize the one goldmine on your site you probably pay no attention to • Create high-converting landing pages and CTA buttons • Test every element on your site for performance • Use sales psychology to increase transactions and prices • Write copy that gets attention, clicks and generates sales • Use screen recordings, heatmaps and your visitors’ actions to increase profit • Make your pages load faster and improve your rankings in the search results In addition to all of the ideas and strategies in the course, I’ve included a presentation from Neil Patel, the co-founder of Quicksprout, Kissmetrics and Crazy Egg and $175 in advertising credits. All of the lessons are screen recorded in HD 1080p so you can see everything I mention during the lectures (check out the free preview sections). And there’s also a checklist at the end of each section with a link to every website you see in the videos. I’ll personally be answering any questions you have and I’ll be happy to provide links, resources and any help I can offer you in improving your site’s traffic and sales. I’ll also be updating the course every month with new tactics and approaches to growth hacking so that you’re always up-to-date. At this point, you've read the reviews, you know about the bonuses and you've got me on call. Click Take This Course at the top right and 5x your growth and conversion rate. Every second you wait is just lost traffic and sales!
Designing the Future of Finance
Artificial Intelligence is reshaping financial services, but its success depends on the infrastructure that powers data access, control, and interoperability. This course explores how Open Banking, Open Finance, and platform-based models are transforming the design and delivery of financial services around the world. You’ll examine how regulatory frameworks, API ecosystems, and evolving consumer expectations are enabling smarter, more personalized financial products. Building on the foundation of Open Banking, you’ll learn how Open Finance expands access to a broader set of financial data and what this means for innovation, competition, and inclusion. Through real-world case studies, strategic insights, and global policy comparisons, this course offers a practical, forward-looking view of the open financial ecosystem. Whether you’re a policymaker, technologist, financial professional, or curious learner, you’ll come away with the context and confidence to engage with the future of AI-enabled finance. By the end of the course, you will be able to: • Explain the evolution of financial infrastructure from traditional institutions to open, platform-based ecosystems. • Describe the core principles, objectives, and regulatory frameworks underpinning Open Banking and Open Finance initiatives. • Evaluate the strategic role of data accessibility and interoperability in enabling AI applications in financial services. • Analyse real-world case studies that illustrate how Open Finance and AI are being implemented globally. • Identify the opportunities and challenges presented by embedded finance, disintermediation, and platform envelopment. • Assess how emerging financial infrastructure impacts the design and deployment of intelligent, data-driven financial products. This is the second course in the 'AI in Financial Services: Foundations through Future Trends' specialization. We recommend completing 'AI Fundamentals in Financial Services' course first for a strong foundation before exploring the technologies and strategies shaping the future of Open Finance.
ISO 19011:2026: Management System Auditor Training
ISO 19011 is the international standard for auditing management systems — the guidance that defines how audits of ISO 9001, ISO 14001, ISO 45001, ISO/IEC 27001 and every other management system standard are planned, conducted and reported. This course explains its principles, methods and practices in full. The course is fully updated to ISO 19011:2026, the latest edition of the standard, including its expanded guidance on remote auditing methods. It serves beginners starting a career in management system auditing, internal auditors building or refreshing their skills, and experienced auditors who want to understand the changes introduced by the 2026 edition. Course structure • Foundations of auditing — concepts, definitions and standards; the principles of management system auditing; the types of audits (first-party/internal, second-party and third-party/certification audits); the audit programme; risk-based thinking applied to auditing; and audit objectives, scope and criteria • The audit process, step by step — audit planning; the opening and closing meetings; methods for collecting audit evidence; conducting interviews; auditing top management; auditing compliance; sampling; remote and hybrid auditing; generating audit findings and conclusions; the audit report; and follow-up activities • Auditor competence and behaviour — the knowledge, skills and personal attributes expected of auditors; how to become a management system auditor; and the additional competence required of the audit team leader (lead auditor) • Certification and accreditation — how the management system certification process works; the audits performed for certification (initial, surveillance and recertification audits); and the difference between certification and accreditation Who this course is for • Beginners starting a career in management system auditing • Internal auditors — ISO 19011 is the standard internal audit programmes for ISO management systems are built on • Auditors preparing for lead auditor roles and certification audit work • Experienced auditors updating their knowledge to the 2026 edition of ISO 19011 • Quality, environmental, health & safety and information security professionals who are audited and want to understand how auditors work The course is easy to follow, to the point, and built around clear examples, with a quiz at the end to test what you have learned. Whether you are starting out or updating your competence, it gives you the complete picture of management system auditing — fully aligned with ISO 19011:2026.
Talent Acquisition Strategy
In this course, you’ll learn how to build a stronger talent acquisition strategy by connecting recruiting decisions to real workforce needs. You’ll explore how to plan for future hiring, write clearer job descriptions, choose effective recruitment channels, and design inclusive strategies that attract broader, better-matched candidate pools. You’ll also learn how employer branding, sourcing methods, digital recruiting tools, and recruitment metrics shape hiring outcomes. Along the way, you’ll practice thinking strategically about where candidates come from, how organizations engage them, and how data can reveal what is working--and what needs to improve. By the end of the course, you’ll be able to evaluate recruiting approaches, develop targeted sourcing plans for hard-to-fill roles, and use evidence-based practices to support fair, efficient, and effective hiring. Whether you’re new to HR or looking to strengthen your recruiting skills, this course will help you move beyond reactive hiring and approach talent acquisition as a strategic business function.
ChatGPT 5 | Marketing y Branding con Inteligencia Artificial
¿Alguna vez te has detenido a considerar cómo tus elecciones pueden cambiar el rumbo de tu futuro? Esos momentos en los que tomas la decisión de dar un paso al frente en lugar de quedarte quieto. Hoy es uno de esos momentos. Imagina por un segundo que estás en el año 2028 La Inteligencia Artificial ha transformado por completo el Marketing Digital. Los profesionales que adoptaron estas nuevas tecnologías hoy trabajan menos y generan mucho más beneficios para sus empresas, por otro lado están los que no se adaptaron a tiempo, que no aprendieron a utilizar las herramientas de IA como ChatGPT, se quedaron atrás. Y tú... ¿Dónde te encuentras? Hoy, te presento una decisión que puede cambiar el rumbo de tu historia, la de tu negocio y tu familia. Te presento el innovador Curso de ChatGPT y Marketing Digital. Este curso no es solo una colección de videos instructivos y material de estudio. Es una auténtica aventura en el apasionante mundo del Marketing Digital y la Inteligencia Artificial. Aventura en la que pasarás de ser un observador a un creador activo del futuro del marketing. Aquí aprenderás a dominar ChatGPT, una herramienta que está revolucionando la forma en que se hace marketing. Pero no sólo eso. Te sumergirás en las tendencias más recientes de publicidad digital en plataformas como Facebook, Google Ads, TikTok y YouTube. Porque, ¿Quién quiere seguir las tendencias cuando puedes ser el que las crea? Al inscribirte en este curso, recibirás acceso de por vida al contenido, soporte personalizado para todas tus preguntas y actualizaciones constantes basadas en tus necesidades. Entiendo que al considerar una inversión como esta, podrías sentir incertidumbre o riesgo. Después de todo, ¿Qué pasa si el curso no cumple con tus expectativas? ¿Y si no consigues los resultados que buscas? Permíteme eliminar ese riesgo para ti. En lugar de pedirte que confíes en nuestras palabras, nos gustaría asumir todo el riesgo nosotros. Por eso ofrecemos una garantía de devolución de 30 días que no sólo te devuelve tu dinero, sino que te recompensa por el tiempo invertido. Sí, has leído bien. Si después de inscribirte y poner en práctica lo aprendido durante 30 días, no estás absolutamente convencido de la utilidad de este curso, te devolveremos el 100% de tu inversión. Y como agradecimiento por tu tiempo y esfuerzo, recibirás un bonus extra, un informe especial sobre las últimas tendencias en marketing digital. Así que ahora, no sólo estás protegido con una Garantía de Devolución, sino que también estás respaldado por nuestro compromiso de valor añadido. Es un ganar-ganar para ti. Eso es lo que nosotros llamamos una verdadera inversión sin riesgo. Es hora de hacer una elección. Puedes continuar como hasta ahora, observando cómo otros toman la delantera. O puedes tomar las riendas, inscribirte en el Curso de ChatGPT y Marketing Digital, y comenzar a crear el futuro que quieres. No importa si eres un completo principiante o un experimentado profesional del Marketing. Este curso está diseñado para darte las habilidades y el conocimiento que necesitas para prosperar en la era de la Inteligencia Artificial. La elección es tuya. ¿Vas a quedarte en el pasado o te lanzarás a liderar el futuro? Haz clic en "Inscríbete ahora" y comienza tu viaje hacia la cima del Marketing Digital de la mano de la Inteligencia Artificial y ChatGPT. Al inscribirte en este Curso de ChatGPT y Marketing Digital recibirás: • Acceso de por vida al curso y futuras actualizaciones. • Más de 15 horas de clases en video con gráficos y explicaciones que te ayudarán a dominar el mundo de ChatGPT y el Marketing Digital. • Soporte personalizado y respuestas a todas tus preguntas y dudas sobre el contenido del curso. • Ejercicios prácticos para practicar todo lo que vamos aprendiendo. • Garantía de devolución de 30 días: si no te gusta el curso, puedes pedir el reembolso del 100% de tu inversión. • Certificado oficial de Máster en Marketing Digital y ChatGPT de Udemy, que puedes incluir en tu currículum. • Algunos REGALOS EXTRA que se mencionan en el Video de presentación. ¿Todavía no lo viste? ¡Míralo Ya! Sobre el instructor: Andres Brachetta Estudié Arquitectura en la Universidad Nacional de Rosario, donde impartí clases de Expresión Gráfica por más de 6 años. Deje el mundo universitario para comenzar mi propia marca de indumentaria en 2014, y lo demás es historia (ya tendremos tiempo de hablar de eso). Soy un apasionado del Emprendimiento, el Marketing y el Diseño. Actualmente soy Instructor Partner en Udemy (la plataforma de enseñanza mas grande del mundo), donde destaco en el Podio de los Rankings de Profesores en las categorías de Marketing #2 y Diseño Grafico #3 Me enorgullece que hoy aprenden conmigo más de 127.400 estudiantes de 120 países (tanto en Español como en Inglés). Tengo 15 cursos publicados y 9 Best Seller en Udemy. ¿Qué dices será solo casualidad? Mis alumnos respaldan mi trabajo a diario con sus Calificaciones. Estoy calificado como 4.7* (18.279 calificaciones) ¡Ahora que me conoces mejor y sabes de que se trata el Curso ha llegado el momento de pasar a la acción y empezar a utilizar todo el poder de la Inteligencia Artificial en el Marketing de tu negocio! Ya seas un principiante que nunca antes ha escuchado sobre estos temas, o un profesional del marketing buscando incorporar la Inteligencia Artificial en tus estrategias, ahora es el momento perfecto para comenzar. ¡Inscríbete ahora y comencemos a dominar el Marketing Digital con ChatGPT para crecer exponencialmente tus negocios!
AI-Powered Brand Strategy & Marketing Analytics
Build the ability to design, measure, and optimize brand strategy using AI and data-driven insights. In this capstone course, you’ll learn how to combine creative brand thinking with analytics, predictive models, and real-time measurement. Using practical tools like ChatGPT, Jasper, Power BI, and Google Data Studio, you’ll work on real-world use cases to create an AI-powered brand performance dashboard and a strategic data story. This course focuses on applied learning and is ideal for learners ready to move from intuition-led branding to evidence-based decision-making. To begin with, Module 1 introduces AI fundamentals for branding, covering key technologies, real-world applications, and ethical considerations in AI-driven brand decisions. In Module 2, you’ll focus on data-driven brand insights by collecting, cleaning, and analyzing brand data, including sentiment analysis, audience clustering, and brand health metrics. Module 3 explores AI-powered optimization, where you’ll apply predictive analytics, personalization, automation, and A/B testing to refine brand strategies in real time. Finally, Module 4 brings everything together in a capstone project, guiding you to design, visualize, and present a professional AI-driven brand dashboard and strategy report. By the end of this course, you will: -Integrate AI and analytics into end-to-end brand strategy design -Measure brand health using sentiment, equity, and predictive metrics -Build interactive brand performance dashboards using industry tools -Present a clear, data-supported brand strategy suitable for leadership and portfolios Disclaimer: This is an independent educational resource created by Board Infinity for informational and educational purposes only. This course is not affiliated with, endorsed by, sponsored by, or officially associated with any company, organization, or certification body unless explicitly stated. The content provided is based on industry knowledge and best practices but does not constitute official training material for any specific employer or certification program. All company names, trademarks, service marks, and logos referenced are the property of their respective owners and are used solely for educational identification and comparison purposes.
Safety Management System for Civil Aviation (SMS)
The Safety Management System (SMS) Training Course is designed to enhance participants' understanding and practical application of SMS in the aviation industry. Building on foundational knowledge, this course provides a deeper dive into the processes and strategies that ensure effective safety management across aviation operations. By the end of the course, participants will be equipped to identify hazards, assess and manage risks, and implement safety regulations while complying with international standards such as ICAO Annex 19, EASA regulations, and IATA's Safety Management System Guidance Material. The course will also explore the integration of SMS principles into daily operations, fostering a proactive safety culture. This course includes modules on safety concepts, hazard identification, risk management, and safety regulations, culminating in practical case studies and scenarios. Participants will gain insights into real-world SMS applications, preparing them to oversee safety performance, engage in continuous improvement, and ensure compliance within their organization. Ideal for safety officers, managers, and operational staff involved in safety oversight and risk management, this intermediate-level course offers a balance of theoretical knowledge and practical exercises. Through video lessons, reading materials, quizzes, and practical activities, participants will develop a comprehensive understanding of SMS and its critical role in maintaining aviation safety standards.
Diversidade e Inovação na Prática: Casos de Sucesso
Nossas boas-vindas ao Curso Diversidade e Inovação na Prática: Casos de Sucesso. Neste curso, você verá cases de diversidade e inovação em empresas, com destaque a características de liderança e seus estilos nos diferentes contextos e as suas realizações em contextos desafiadores. Através de depoimentos de executivos, serão discutidas as habilidades desses líderes e como elas podem propiciar lições a serem aprendidas. Serão debatidos os conceitos, técnicas e habilidades requeridas para o bom desempenho de liderança e como são desenvolvidos ou potencializados o modo de agir desses líderes e até que ponto foram determinantes para o desempenho exitoso dessas lideranças. Ao final deste curso, você será capaz de incorporar, em seus referenciais cognitivos, conhecimentos conceituais e técnicos de forma integrada com a realidade concreta da vida organizacional e, desse modo, propiciar as melhores condições para que possa desenvolver seu potencial como líder de sucesso em seus processos de tomada de decisão e como agente de inspiração para seus liderados. Este curso é composto por quatro módulos, disponibilizados em semanas de aprendizagem. Cada módulo é composto por vídeos, leituras e testes de verificação de aprendizagem. Ao final de cada módulo, temos uma avaliação de verificação dos conhecimentos. Estamos muito felizes com sua presença neste curso e esperamos que você tire o máximo de proveito dos conceitos aqui apresentados. Bons estudos!
The Complete SEMRush Course 2026: Rank #1 on Google now!
SEMRush (or Semrush) is the SaaS tool that allows you to manage your online visibility on search engines, to optimize your website and rank Number 1 on Google. Its ease of use and completeness make it an essential tool for anyone who wants to improve the ranking of their website today. In this course, you are going to learn everything you need to start using SEMRush through theory and practical videos. Starting from very basic notions such as, what is SEMRush and SEO and how it works, we will dive into advanced concepts such as, how to do technical optimizations, get more backlinks and improve your traffic thanks to optimization. At the end of this course, you will : • Master all the features of SEMRush • Know how to create the right SEO strategy for your website, depending on your objective • Make better SEO decisions for your website based on data You don't need to be a pro to take this course. I will be by your side throughout your learning process and I made sure that the content is focused on what is the most important, without you ending up getting lost in useless modules or features. We are going to be a great team. See you on the course!
Building Custom Regional Reports with Google Analytics
In this 2 hours project you will learn how to build custom regional reports with Google Analytics. You will familiarize with Google Analytics and its usage, create a marketing custom regional dashboard with table and graph widgets, customize a standard geo report and scheduled the report you have designed to be sent monthly via email to a distributed regional marketing team.
The Complete Link Building Course - Backlink Building 2026
Are you looking for a link building course that shows you how to build backlinks that will get your website ranked higher on Google? Great, you’re in the right place. I run an SEO agency for a living called ClickSlice, this course brings together all of our link building processes we use at the agency and presents them all in a nice bitesize format. In this course, I reveal over 10 link building strategies we use day by day to generate 100s of page 1 rankings. Instead of just showing you the method and leaving it there, I go a step further and show you exactly how to action each one of these link building strategies. I will show you one of my websites that is at the top of Google from following these proven link building strategies. The process I follow throughout the course is the SAME process I use when ranking my client websites, so you can be confident what you’re learning is indeed used in the real world and does actually work. What you’ll learn by taking this Link Building Course • Learn more about backlinks and why they’re important • Find out what anchor text is and why its crucial in link building • How to find out what backlinks your competitors have • How to build backlinks to your website that will get you ranked higher • How to tracking all your backlinks using the spreadsheet we use at the agency • How to track your progress and keywords Literally everything you need to be able to implement a successful link building campaign. Sometimes in the course I showcase a premium SEO tool, however, I’ve included a free 14-day trial within the course content to ensure everyone can access the tool at no additional cost. Additionally, I also show multiple free alternatives students can use to help reduce any barrier to entry and make SEO more accessible. Backlinks and links are both the same things, there are multiple ways to refer to them which causes unnecessary confusion. CERTIFICATE OF COMPLETION When you finish the course and complete 100% of it, Udemy will email a certification as proof of your link building expertise. MONEY-BACK GUARANTEE Before we go any further, let us just say, I don’t want you to be disappointed. If you don’t like this course for any reason, you can get a full refund in the first 30 days, which is backed by Udemy’s 30-day guarantee, with no questions asked! This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed. Invest in your future today and never look back. Enrol today.
Strategic Foundations for CRO Leadership
This course establishes the critical strategic mindset and foundational business skills required to lead sales organizations in India and the USA. Learners will master talent management, market segmentation, and sales cycle management to position themselves as growth-focused leaders. Emphasis is on overcoming regional market challenges through strategic sales planning, optimizing revenue operations, and aligning cross-functional teams for measurable impact.
Advanced Process Modelling with BPMN 2.0
This course will turn you into a BPMN 2.0 expert with a deep understanding of how to model and improve complex or very technical processes. You will learn how to effectively apply all advanced BPMN 2.0 elements, with the help of processes from exciting, real world business use cases. We will take a look at: • A fast growing consulting company that struggles with it's hiring process • A small tofu retailer who wants to scale their business • A hospital who takes security and risk management very serious • A bank that wants to please their clients and release a mobile app • And many more Each of these real life scenarios will then be concluded by an exercise that enables you to try out the freshly learned BPMN elements yourself. I will introduce every new BPMN element with a brief theory part. In these theory parts you will learn about the following advanced BPMN Elements: • BPMN 2.0 Task Types • Non Interruption Attached Events • Complex Gateway • Additional Process Participant • Expanded Subprocesses • Event Subprocess • Transaction Subprocess • Loop Types • Sequential Loop • Parallel Loop • Signal Event • Error Event • Escalation Event • Termination Event • Compensation Event • Cancel Event • Multiple Event • Multiple Parallel Event All of these elements will then be applied to a real business process. What you’ll learn • Create complex and very technical process models with BPMN 2.0 • Add business process automation to your skill set • Fully comprehend the advanced BPMN 2.0 concepts through learning by doing • Gain precious insights from real business use cases Are there any course requirements or prerequisites? • Basic understanding of BPMN 2.0. • If you're completely new to BPMN 2.0, the perfect preparation for this course is a BPMN 2.0 master course, here on Udemy, for example. Who this course is for: • Anyone who wants to learn all advanced BPMN 2.0 elements • Anyone who wants to deepen their BPMN 2.0 knowledge with more advanced concepts • Anyone who is in touch with business process management • Anyone who wants to pursue a career in business analysis and consulting • Any consultant, business analyst or process owner who wants to optimize and automate processes • Anyone who wants to understand the power of process management
Credit Loss Measurement and Financial Reporting
Master modern credit loss measurement and reporting with practical, real-world application. Learn how to estimate expected credit losses accurately and apply financial reporting requirements with confidence. This course provides a structured and hands-on approach to understanding accounting requirements for credit loss measurement and financial instruments. You will move beyond theory and learn how to apply expected-loss methodologies using realistic business scenarios and practical examples. Starting with foundational concepts, the course explains the evolution from historical loss recognition approaches to forward-looking estimation methods. You will explore scope considerations, initial and subsequent measurement, off-balance-sheet exposures, and acquired financial assets with deteriorated credit quality in detail. The course also covers disclosure requirements and implementation considerations, helping learners understand how credit loss estimates affect financial reporting and decision-making. Through step-by-step examples, you will build confidence in estimating expected losses and applying accounting guidance in real-world situations. By the end of this course, you will be able to analyze, measure, and report credit losses effectively, strengthening your capabilities in financial reporting, accounting analysis, compliance, and audit preparation.
Business Fundamentals : Build Your Business Foundation
Business is everywhere. Whether you want to start your own company, improve your career, understand how organizations operate, or build a strong foundation before studying advanced business topics, this course will help you understand the essential principles of business in a clear, practical, and structured way. Business Fundamentals Masterclass: Understand How Businesses Work is designed for beginners and professionals who want to learn how businesses create value, serve customers, generate revenue, manage operations, make strategic decisions, and stay competitive in changing markets. In this course, you will explore the major building blocks of business, including business models, strategy, marketing, sales, finance, operations, human resources, leadership, technology, ethics, and sustainability. Instead of learning these topics separately, you will understand how they connect inside a real organization. You will learn what makes a business successful, how companies identify customer needs, how products and services are developed, how marketing and sales support growth, how financial decisions affect performance, and how operations help businesses deliver value consistently. You will also discover the role of people, culture, leadership, digital transformation, and ethical responsibility in modern business. This course is especially useful if you are a student, new professional, entrepreneur, freelancer, manager, career changer, or anyone who wants to speak the language of business with more confidence. No previous business experience is required. The lessons are designed to explain business concepts in simple language, supported by practical examples and real-world thinking. By the end of this course, you will have a complete understanding of how businesses work from the inside. You will be able to recognize key business functions, understand basic financial and strategic concepts, analyze business decisions more effectively, and communicate with greater confidence in professional environments. If you want to build a strong foundation in business and understand the core principles that every professional should know, this course is the right place to start.
Agile Scrum Master
This Agile Scrum Master (ASM) program offers a complete journey through the core and advanced aspects of Agile methodologies. You'll begin by mastering Agile fundamentals, from understanding the Agile Manifesto and principles to comparing Waterfall and Agile models. Progress through Scrum roles, team dynamics, sprints, and effective backlog management to improve project efficiency and delivery. Guided by industry experts, you'll explore essential techniques like writing user stories, estimating with story points, and leveraging tools such as burndown charts and Scrum boards. Discover additional Agile frameworks like Extreme Programming, Crystal, and Kanban, and learn to scale Agile practices across large projects with Scrum-of-Scrums, Nexus, and Disciplined Agile. By the end of this course, you will: - Master Agile methodologies and Scrum roles. - Effectively plan, estimate, and manage backlogs. - Scale Agile frameworks for complex projects. - Implement Agile change management and continuous improvement strategies. This course equips you with the expertise to lead Agile projects and teams successfully.
Brand Strategy Bootcamp: Develop Actionable Brand Strategies
So you want to develop a successful brand strategy for your start up? If you're an ambitious founder & entrepreneur, you'll likely want to do things right. But starting a brand can be complex. There are so many moving pieces. And so much to think about. But how do you know if your brand strategy will work? Well what if I could guarantee your brand's strategic success? And all you need to do is follow our step-by-step process. This is my guarantee to you. If you're not 110% confident that your brand strategy is perfect by the end of this course, I'll personally support you and help you perfect it. I carefully developed a professional brand strategy action template to help you effortlessly create an effective strategy to help your brand succeed. I can make this promise because I've been using the exact methods in this course for over a decade now. And my proven framework to help any entrepreneur create a successful brand strategy has helped create, develop and launch thousands of brands over the years. Many generating millions in revenue and often being out of stock due to overwhelming demand. This course will teach you how to develop a brand strategy that actually works. And best of all, this course is the first of our 5 course Brand Builder Pro 2.0 Program to help you build a successful & desirable brand from scratch. The program has been developed to guide you step-by step through every stage of creating your brand. Other courses in the Brand Builder Pro 2.0 Program include: Visual Brand Expression Digital Presence & Website Development Strategic Marketing & Brand Management Don't worry. We will guide you every step of the way. So just sit back, relax and enjoy our proven process. I look forward to seeing you very soon. Scott Lancaster, Founder of Clementine House Branding Agency
Building a Career in Dubai's Event Industry
The events industry is one of the most exciting and fast-moving sectors in Dubai, driving tourism, business and community engagement. From international conferences and global exhibitions to festivals, concerts and cultural celebrations, events are a defining part of Dubai’s identity as a world-leading destination for hospitality and innovation. This course introduces you to the vibrant world of events in Dubai and the skills, systems and opportunities that make it thrive. You’ll gain a clear understanding of how events are planned, organised and delivered, while exploring how technology, creativity and sustainability are shaping the future of the industry. Whether you dream of coordinating international conferences, working behind the scenes at world-class festivals or joining one of Dubai’s many event management teams, this course will give you the insight and confidence to begin your journey.
How to build a business case: Certification
Delivering a well-thought-through business case is crucial if you are going to have any chance of having that case approved. On too many occasions people submit subpar business cases which are either too long, too short, too complex or too vague. Creating a business case that strikes the right balance is a fine art, and this course will show you the steps you need to follow to do just that. In this course, you will learn: - How to pull together an effective business case. - The key process steps you need to complete. - Key things to look out for when creating your case. - Hints and tips on how to increase your chances of approval. This course is about delivering concise, to the point and effective business cases that attract and keep the reader's attention, tell a story and include the right amount of detail. The method followed in this course has been tried and tested by myself, your instructor, plus many other people in business, on numerous occasions, all with the outcome of having the business case in question approved. In the past year I have submitted 30 business cases in my current organisation, and ALL have been approved first time due to the fact that they have followed this model. These business cases have ranged from small improvement projects to large, transformation projects requiring new hiring, new software installations and structural organisational change. The model works for any size of project!
Réussir une négociation : Stratégies et compétences clés
Nous négocions tous au quotidien. À titre personnel, nous négocions avec des amis, notre famille, des propriétaires, des vendeurs de voitures et des employeurs, entre autres. La négociation est également la clé de la réussite en affaires. Aucune entreprise ne peut survivre sans affaires rentables. Au sein d’une entreprise, des compétences en négociation peuvent vous permettre d’évoluer. J'espère que vous rejoindrez les centaines de milliers d'apprenants qui ont fait de « Réussir une négociation » l'un des MOOC les plus populaires et les mieux notés au monde. Dans le cours, vous apprendrez et mettrez en application les quatre étapes d'une négociation réussie : (1) Se préparer : Planifier votre stratégie de négociation (2) Négocier : Utiliser des tactiques clés pour arriver à ses fins (3) Conclure : Établir un contrat (4) Exécuter et évaluer : La phase finale Pour valider ce cours et améliorer vos capacités de négociation : (1) Regardez les courtes vidéos (de 5 à 20 minutes). Les vidéos sont interactives et comprennent des questions pour tester votre compréhension de la stratégie de négociation et des compétences requises. Les vidéos peuvent être accélérées ou ralenties selon le rythme d'écoute souhaité. En fonction de votre emploi du temps, vous pouvez regarder les vidéos sur une période de quelques semaines, ou bien toutes les regarder en une seule fois. Un apprenant qui a suivi le cours en une seule fois a conclu que c’était « aussi bien que Breaking Bad ». Un autre apprenant a comparé le cours à « House of Cards ». Les deux séries contiennent des exemples intéressants de négociations complexes ! (2) Testez vos compétences en négociation en menant une négociation dans le module 6. Vous pouvez négocier avec un ami ou utiliser « Discussions » pour trouver un partenaire dans un autre pays. Votre partenaire de négociation vous donnera un retour sur vos compétences en négociation. Pour vous accompagner dans vos négociations, j'ai développé plusieurs outils gratuits pour préparer une négociation, en lien avec le cours. Ces outils et une application gratuite sont disponibles sur http://negotiationplanner.com/ (3) Passez l’examen final. Pour réussir le cours, vous devez répondre correctement à 80 % des questions. L’examen est un examen de maîtrise, ce qui signifie que vous pouvez le passer autant de fois que vous le souhaitez jusqu'à ce que vous maîtrisiez le contenu. Attestation de fin de formation Vous avez la possibilité d'obtenir une attestation de fin de formation. Une attestation de fin de formation est un document attestant officiellement de votre validation du cours, qui porte le logo de l'université du Michigan. Pour en savoir plus sur les attestations, consultez : https://learner.coursera.help/hc/articles/209819053 Ce cours est également disponible en espagnol et en portugais. Pour suivre le cours en espagnol, rendez-vous sur : https://www.coursera.org/learn/negociacion/ Pour suivre le cours en portugais, rendez-vous sur : https://www.coursera.org/learn/negociacion/ Créé par : Université du Michigan Le logo composite du cours est partagé avec une licence Creative Commons CC BY-SA (https://creativecommons.org/licenses/by-sa/2.0/) et a été créé à l'aide d'images fournies gracieusement par Flazingo Photos (http://bit.ly/1zOylRm) et K2 Space (https://www.flickr.com/photos/k2space/14257556613/in/set-72157644732478432).
LinkedIn Ads: curso completo para dominar la plataforma
En este curso he querido transferir todo mi conocimiento sobre LinkedIn Ads para que puedas aprender cómo funciona la publicidad en LinkedIn. Resumidamente, el curso está estructurado en 3 grandes bloques: • Bloque Objetivos, Campañas, Anuncios: se explican todos los tipos de objetivos de campañas que puedes crear en LinkedIn, los tipos de campañas y los tipos de anuncios. Explico tanto la parte teórica como también creo cada uno de los tipos de anuncios paso a paso, para que puedas aprender cómo hacerlo tú si así lo deseas. • Bloque Segmentación: explico todos los criterios de segmentación, dando ejemplos de aplicaciones. También dedico mucho foco en el módulo de Matched Audiences, mediante el cual puedes crear campañas de remarketing, de account based marketing, de listados de emails, etc. • Bloque Medición, Análisis y Optimización de campañas: te explico cómo configurar la etiqueta de LinkedIn Insight Tag, cómo configurar las conversiones, como interpretar todas las métricas que la plataforma te ofrece y cómo sacar jugo de todos los informes que puedes ver en el administrador de campañas de LinkedIn. Son más de 15 horas de clases en video, para hacer a tu ritmo, y con el soporte de un experto en LinkedIn Ads que te acompañará durante el curso. Aprende cómo crear campañas exitosas en LinkedIn de la mano de un experto en LinkedIn Ads. ¡Inscríbete ahora!
Project Management: Creating the WBS
In this guided project you will learn how to build a WBS for your project. You will decompose your project into the main elements, then further decompose those into even smaller, more manageable pieces of work. As we decompose our project into smaller elements, we will be using decomposition rules such as the 100%, and the mutually exclusive elements rules. You will continue decomposition until you get elements that can be estimated properly and that you can delegate to a person or a team. You will also create a WBS dictionary, explaining the elements in your WBS. We will do all of this in Google Sheet, but the same concepts can be used with any tool, i.e. Excel SP, WBS creation tools, etc. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
Reputation Management: Take Control of Your Company's Image
Do you want to increase your brand awareness? Are you struggling to gain the trust of your customers? And, finally, do you expect to build an excellent reputation that will always be one step ahead of your product or service? If so, this course contains step-by-step instructions on how to do all of this! My name is Anton Voroniuk and I would like to teach you how to create your online reputation and turn it into a competitive advantage. I am the CEO of the internet marketing academy SkillsBooster, a co-owner of Webpromo Agency, and a digital marketer with over 15 years of experience. All this time, I’ve been working hard to ensure these companies secure leading positions within the market. As a result, I’m sure my knowledge and experience in reputation management will help your company do the same. What will you learn in this course? • After completing this course, you will know how to build your reputation management strategy: from monitoring your current reputation to brand management optimization • Learn how to use manual and automatic monitoring tools such as BrandMentions to keep track of your company’s online presence • Get to know about competitor analysis • Find out how to increase your brand and customer loyalty • Understand how to work with reviews and negativity online Learn more about reputation management strategy quickly and without worries. What do we offer in our course? • Structured lessons with practical tasks and examples • Reputation management strategy checklist Why should you choose this course? Why should you choose us over other online reputation management courses? You will have the opportunity to learn about reputation management from the top internet marketing professionals. • We are industry experts! WebPromoExperts has over 15 years of experience in internet marketing. Our agency is a Google Premier Partner and a Facebook Marketing Partner. • I have personally obtained a vast number of digital marketing qualifications and certifications such as Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads 360 Certified, and others. • During our career, we have launched over 1,500 successful marketing strategies and marketing campaigns. • More than 500,000 internet marketers have enrolled in our online courses. • Our internet marketing courses are easy to understand. We train specialists in strategy, digital agency management, SMM, SEO, content marketing, PPC advertising, SERM, email marketing, web analytics, and other areas of digital marketing. What else do you get? • Lifetime access to the course and its updates • A certificate from Udemy upon completion of the course Should you be worried? Sign up now! Every second you wait can cost you one good review about your company! This course comes with a 30-day money-back guarantee! Click the "take this course" button to start building your reputation today!
Erstelle Grafiken für Facebook in Visme
Nach Abschluss dieses Projekts wirst du gelernt haben Grafiken für Facebook mit Hilfe der gratis Version von Visme zu gestalten. Mit Hilfe der webbasierten Grafikdesign Plattform Visme wirst du lernen, deine Social Media Marketing Strategie zu optimieren und deine Marke effektiv auf Facebook zu bewerben. Visme bietet alle nötigen Werkzeuge um visuell attraktive und organisierte Produkte alleine, oder als Team zu kreieren und zu teilen. Dieses web basiertes Online-Gestaltungs-Tool, erlaubt jedem User, einfache oder komplexe Grafiken zu erstellen. Visme setzt keine Installation von Software voraus um Projekte zu kreieren.
Integrated Marketing Foundations and Campaign Strategy
This ~3 hour course covers the foundations of integrated marketing from past to present. You'll dive into past and present campaign examples to understand how integrated marketing began and how it has evolved in the digital era. You'll learn the benefits of integrated marketing and why it's so important for scaling your business. I'll teach you how to strategize and launch your own integrated marketing campaign as I walk you through the process, providing you with tips and insights to elevate your own campaigns. I'll teach you the best ways to work with creative teams and agencies, and walk you step by step through a creative brief so by the end of the course you will become a master brief writer. I've even included a lecture to teach you how to give constructive, creative feedback so you can walk into any creative review and feel confident and ready to critique campaign assets. I even included a section that shows you how to summarize and share campaign results post-launch, so you can showcase all the great work you did and help you grow in your career. This course includes templates and resources to help you strategize, outline, launch, and summarize an integrated marketing campaign.
Equity and Cash-Settled Payment Accounting
Learn how to analyze, measure, and report share-based payment transactions with confidence. This course helps learners understand equity-settled awards, cash-settled arrangements, fair value measurement, vesting conditions, expense recognition, and disclosure requirements used in professional financial reporting. The course begins with the foundations of share-based payments, including scope, exclusions, classification principles, grant date significance, and the role of vesting and non-vesting conditions. Learners will build a strong conceptual base for understanding how share-based compensation is accounted for in business environments. As the course progresses, learners examine measurement and accounting mechanics, including valuation techniques, vesting periods, cash-settled awards, modifications, cancellations, and settlements. Practical examples help learners connect accounting treatment with real-world compensation arrangements. Advanced modules cover group share-based payment arrangements, exchanges, taxation implications, transition requirements, and reporting disclosures. Learners will understand how complex payment arrangements are presented and explained in financial statements. What makes this course unique is its structured, application-focused approach that simplifies complex share-based payment concepts. By the end of the course, learners will be able to classify transactions, measure fair value, recognize expenses, interpret disclosures, and apply share-based payment accounting principles confidently in accounting, finance, and auditing roles.
HubSpot Workflows and Reporting for Marketing Professionals
HubSpot Workflows & Reporting for Marketing Professionals is a practical, hands-on course designed to help marketers automate their marketing processes and measure performance with confidence inside HubSpot. This course is ideal if you are a marketing professional, marketing manager, freelancer, or consultant who already has basic HubSpot knowledge and is ready to go deeper into automation and reporting. You'll learn how to build workflows from scratch, set up the right triggers and actions, create branching logic for personalized journeys, use AI inside your automation, and build reports that actually tell you what's working — all inside HubSpot. All lessons are based on the latest HubSpot interface and features (2026) and include practical assignments that you can follow along with in your own HubSpot account. Some sections cover paid HubSpot features, but everything is explained clearly so you understand: • what's available in free and starter HubSpot accounts • what requires a paid Marketing Hub subscription • and when it actually makes sense to upgrade By the end of this course, you will be able to: Build and manage HubSpot Workflows • Understand the two core building blocks of every workflow: triggers and actions • Navigate the workflows section and configure enrollment settings correctly • Name, organize, and manage workflows so your team always knows what they do • Review and test workflows before going live Set up workflow triggers with precision • Use "Met filter criteria," schedule-based, and event-based triggers • Trigger workflows from form submissions, email interactions, meetings, page views, and more • Use data value triggers to enroll contacts based on property changes or record creation • Combine AND/OR logic to build smarter, more flexible trigger conditions • Connect third-party apps and use webhooks for advanced integrations Automate your marketing processes with workflow actions • Send automated emails, WhatsApp messages, and internal notifications • Assign tasks, create records, and update CRM data automatically • Manage contact subscriptions and build associations between records • Use Data Ops actions to manage and transform data inside workflows • Enroll contacts into sales sequences directly from a workflow Build advanced workflows with branching and A/B testing • Split workflows into multiple paths based on single or multiple conditions • Run A/B marketing experiments directly inside a workflow • Analyze workflow performance using built-in workflow analytics • Apply workflows to companies, deals, and other CRM objects — not just contacts Use AI inside your HubSpot Workflows • Use Breeze AI to build and improve workflows faster • Automate record summaries and company research using AI actions • Understand how the ICP Assistant and Cross-sell/Upsell Breeze Agents work Create and customize HubSpot marketing reports • Navigate the HubSpot reporting section and understand what's available • Diagnose and fix common issues in existing reports • Customize reports from templates to track the metrics that matter • Build reports from scratch and use the Breeze AI assistant to speed up the process Build advanced reports and analyze performance • Use the custom report builder for more complex data needs • Understand attribution reports to see what's actually driving revenue • Visualize funnel performance and track the full customer journey from first touch to close About the instructor I'm a certified HubSpot consultant and trainer, working with companies worldwide since 2018. I help marketing teams and businesses set up HubSpot correctly, build automation that actually works, and use reporting to make smarter decisions — not just tick boxes. Here's what one of my students said: "I just completed the course — and my only reaction is: WOW! Super valuable for entrepreneurs, consultants, and small businesses. Thalita managed to transfer her rich knowledge in a meticulous and easy-to-follow way. I honestly never knew the actual possibilities of the HubSpot platform and now I finally do!" — Tamara Biljman, Content Strategist You can find more testimonials on my website. I take pride in supporting my students throughout the learning journey, and you're always welcome to ask questions during the course. — Thalita Disclaimer HubSpot Workflows & Reporting for Marketing Professionals is an independently developed course by Thalita Milan and has not been created, endorsed, or verified by HubSpot, Inc. HubSpot, Inc. has no liability related to this course.
Core Valuation Techniques in Investment Banking
This course focuses on foundational valuation methods used by investment bankers to assess companies and transactions. You'll learn essential techniques like comparable company analysis, precedent transactions, and discounted cash flow modeling. These skills are crucial for interpreting financial data and making informed valuation judgments in various deal contexts. You’ll explore how these valuation frameworks are applied in real-world scenarios. By using a finance-first approach, the course emphasizes step-by-step modeling logic, enabling you to connect theoretical concepts with practical applications used by professionals in the field. What makes this course different is its practical orientation, combining essential valuation techniques with hands-on modeling experience. You will gain the tools and knowledge required to perform accurate valuations, ensuring you're equipped for real-life investment banking roles. This course is ideal for individuals pursuing a career in investment banking or finance. It's suitable for beginners to intermediate learners with basic financial knowledge. This course is part one of a three-course Specialization designed to provide a comprehensive learning pathway in this subject area. While it delivers standalone value and practical skills, learners seeking a more integrated and in-depth progression may benefit from completing the full Specialization. Copyright © 2022 by Joshua Rosenbaum and Joshua Pearl. All rights reserved. Used by arrangement with John Wiley & Sons, Inc.
4-in-1 AI Branding Mastery for Business & Personal Brands
Did you know only 15% of brand assets are distinctive — meaning most brands all look, sound, and feel the same. (Ipsos + JKR) That means your brand is likely invisible — even if what you offer is amazing. And here’s the worst part: no one will ever tell you that to your face. Your dream customers? They’re scrolling past. Clicking competitors. Forgetting you. All while less talented people — with louder, clearer brands — are getting hired, paid, and talked about. If you don’t get branding right, no amount of posting, designing, pitching, or “hustling” will stick… because your brand doesn’t. And it’s not your fault — very few people are able to show you exactly how to build a brand from scratch that stands out and earns trust. That’s exactly what this course is here to fix. Let me introduce you to the 4-in-1 Branding Masterclass — a step-by-step system used by the world’s largest branding agencies to enable you to build an unforgettable, professional brand in just 7 days… even if you’ve never branded anything in your life. Whether you're launching a business, building a personal brand, or offering branding as a service — this course gives you the clarity, tools, and confidence to do it all, fast. By the end of this course, you’ll become a branding master, able to build or rebrand entire world-class brands from scratch using only the free tools & proven strategies covered here. What you’ll get inside the course: • 4 Branding Courses in One—strategy, identity, design & AI—built on frameworks used by the largest branding agency in the world. • 7 Day Brand Launch Guide — with zero branding experience and no expensive software. Just guidance, free tools, and results • 12 FREE Branding Templates - your own personal brand book, custom ChatGPT design, research & strategy prompts, and all course slides included. • Go from invisible to unforgettable — finally build a brand that stands out, sounds like you, and earns instant trust • Turn ChatGPT into a branding wizard — use AI to do hours of research in minutes and create everything from voice to logo and more • LIVE brand-building from scratch — watch real-time walkthroughs where we use AI tools (like ChatGPT, Canva, and more) to create your brand • Craft a magnetic tagline, unforgettable brand name, and legally safe identity — without paying a designer or branding agency Now, how do I have any credibility to teach you? My name is Sumner, and I’ve created brands that have generated millions in sales, teaching 170,000+ students across 195 countries. This course is built from real-world results, not theory — and it’s packed with everything I wish someone had given me when I started. But don’t take my word for it… “I have been a brand strategist, designer, and marketer for over 30 years. I purchased this course because of its content and high rating and because I always like to learn from others in my industry. I feel that this was a well-designed and very informative course. Every step was clearly explained. I really enjoyed the tools and hacks, which were very beneficial to me and my work. I definitely recommend this course to beginners and branding professionals.” - Gabrielle D “Despite working as a product designer for years, I've always struggled to understand branding—it always felt too ethereal and abstract. Sumner did a fantastic job breaking down the process of brand-building from the ground up, in a very practical, actionable way. I'd highly recommend this course to anyone who is selling a product, has a company, or is even just curious about what branding is all about. You'll come away understanding the whole process and be able to make a compelling brand for yourself.” - Nathan M “This was my first Udemy course and it exceeded my expectations. The instructor (Sumner) has good energy and prepared simple and powerful slides to get across his points without ever being boring. I went through a traditional MBA program 10+ years ago and this course was still very valuable, especially in presenting newer free or low-cost tools for doing research and gathering data to make informed decisions in the process of creating a brand.” - Sitsari K “This course gave me knowledge necessary for building my brand. It gave me insights I didn't even know I needed as a business owner and this is information I will never forget. I highly suggest this course to anyone trying to get started on building their brand but have no idea where to start.” - Kathleen L “I gave this course a five-star review because it is a very complete course on branding in my opinion. I am a structural engineer and as a result, a lot of the creative strategies don’t come natural to me but after watching this course I now have a foundation on how to move forward with the rebranding of my existing businesses. I will watch this video probably another 2 to 3 times with a notepad to take additional notes and then implement. Thank you for providing such an inexpensive but full-value course.” - John S 100% Risk-Free If this course doesn’t give you everything you need to build a world-class brand from scratch, Udemy will give you a full refund — no questions asked, within 30 days. Buy now and finally build a brand that turns heads, earns trust, and gets you paid.
Automate Project Updates Across Platforms
Automate Project Updates Across Platforms is a practical, beginner-level course designed for anyone looking to eliminate manual status updates and improve team communication. If you have ever wasted time copying and pasting project updates between different apps, this course is for you. You will learn the essential skill of tool integration—a fundamental practice in modern project management that saves time, reduces errors, and keeps everyone in the loop automatically. Through clear, step-by-step instructions, you will connect a project management tool (Trello) to a communication platform (Slack). You will learn how to find and enable pre-built integrations, configure them to send automatic notifications for key project activities, and direct those updates to a specific team channel. By the end of this course, you will not just understand the theory; you will have successfully built a real-world automation that streamlines your workflow, enhances team collaboration, and allows you to focus on more important work.
SEO LOCAL 2022 | Más DINERO con MARKETING DIGITAL (100%)
SEO LOCAL 2021 | Más DINERO con SEO LOCAL (100% PROBADO) La mejor estrategia de posicionamiento para negocios locales. Gana más dinero con SEO LOCAL. El NUEVO marketing digital. Queremos ayudarte a hacer crecer tu negocio con una simple estrategia de posicionamiento web y marketing digital. La sobrecarga de información de marketing en línea está en su punto más alto. Muchos propietarios de negocios se sienten paralizados e inseguros de qué hacer a continuación. Afortunadamente, he descubierto una nueva oportunidad para el marketing de pequeñas empresas. Y es Seo Local con Google My Business. Sé lo que estás pensando: "¿Qué diablos es eso?" O "Sí, sí, tengo uno de esos". Independientemente de lo que estés pensando, ¿sabías que ... ¿Google ha realizado más de 100 ajustes en los últimos dos años para Google My Business (GMB)? Sobre la base de las charlas y presentaciones que doy, el 99% de los propietarios de negocios no conocen los cambios recientes en Google My Business. Y la gran oportunidad que presenta para conseguir más clientes. Por eso he creado el curso en línea, con todos mis recursos, plantillas, emails de venta, Quiero que use mi información más reciente y probada para clasificar a su empresa o la de su cliente en Google, obtener más clientes, ganar más dinero y lograr el negocio que siempre ha soñado.
Project Management Knowledge Areas
You know your domain. But knowing project management and managing it with full structural discipline across every dimension are two different things. One missed knowledge area is all it takes for a project to unravel. This course covers all 10 PMI knowledge areas in a structured, case-study-driven format with engaging videos, practice assignments, and graded assessments. Here is what you will build skills in: • Project Integration, Scope, and Execution Integration Management, Scope, WBS, change control, and project execution, so each of the projects starts right and closes clean. • Schedule and Cost Control Schedule Management with Critical Path and Sequencing. Cost Management through budgeting and control, so projects deliver on time and within budget. • Quality, Risk, Procurement, & Stakeholder Management Quality, Resource, Risk, Procurement, Stakeholder, and Communication Management across real case study scenarios, thus each delivery dimension has a structure. • Professional Excellence and Agile Integration All 10 knowledge areas with agile considerations and professional values, so you are ready for the PMP exam. Rated 4.4 stars with 73% five-star reviews and built for working project managers, PMO professionals, and PMP aspirants ready to move from functional competence to full-spectrum delivery mastery. 10,062 professionals have already enrolled. Be the next one. Get started today.
The Ultimate Copywriting Course | Complete Copywriting 2025
Welcome to the Million Dollar Copywriter. You are about to master the art of copywriting with the guidance of an industry expert. But I want to tell you something first. If you think you could sell more and make more profit, YOU ARE NOT WRITING TO SELL! I will help you. With the frameworks in the Million Dollar Copywriter course, you will sell like crazy. You can apply the frameworks instantly to your emails, landing pages, product descriptions and ads. But wait! There's more. These secret frameworks were discovered 70 years ago. John Caples cracked the code first. Then David Ogilvy. Gary Helbert continued the legacy... They all lived in the 20th century. And made millions of dollars. Just by using the frameworks that still work today. These frameworks are based on the never changing human pscyhology. Certain things trigger humans to buy. Those triggers, Make your customers pull out that credit card, And make that purchase! LISTEN UP JELLY BEAN I have created the Million Dollar Copywriter Course, That gives instantly applicable methods to help you sell more. Using the mysterious skill: copywriting. Those methods are psychological triggers. However, it is not free. And it is not for everyone. I have used these frameworks to make $2.1 million online just by selling courses. And my students have used the same frameworks to EXPLODE their businesses. Here is the plan: Enroll in the course now, Watch the videos in one sitting, And then immediately use the information the same day. You can make the cost of the course back in spades. But wait! That's not all. After that, you keep making new sales and acquiring new customers. Whenever you send out an email and launch a new advertising campaign, your customers will pull out that credit card and BUY. Regardless of your product and service. Let me give you a crazy example. I have sold coffee cups, fidget spinners, custom cookies, bamboo t-shirts, face creams, furnitures, and real-estate. They have nothing in common. Markets were super saturated. Tough competition! The only commonality was my copywriting. But wait for the kicker. English is not even my mother tounge. If a nobody with a weird accent can advertise those random products to make millions, you can too. And I bet, you can do even better. Because I have seen extra-ordinary results from my students: "I changed nothing but my copy, and it's my first month hitting $20k mark! Thanks Jim" Mark McConnel, Dublin, Ireland "This course was eye-opener, now my client's landing pages converting on a way higher rate. If you want results this course is your answer" Harrison Howard, Cincinnati, USA "I have bought almost all copywriting and marketing courses on the market, and I can tell Jim's course transformed how I wrote my ads. Now I am getting at least 3X return on my ads. If you have any doubts, trust me, you won't regret it." Jane K. Wang, Sydney, Australia Here is the deal. You buy the Million Dollar Copywriter course. Watch the tutorials in one sitting. Then instantly apply the frameworks to your advertisement and landing page. And see your sales blow up. What you will learn exactly? • "Secret" headline writing framework that works every single time. • Proven method to wake up even the most bored person who reads your emails and commands them to buy immideately. • Unorthadox method to structure the look of your paraghraph when writing Facebook ads to increase the number of clicks. • How to get people to read from start to finish on your emails and get at least 62% open rates. • Scientifically proven "9-Email-sequence" that will sell like crazy. • "The Good, the Bad, the Ugly" advertising framework that makes your story 100 times more enticing. • Proven structure on how to design your website to convert visitors into rabid consumers. • Only email sequence you should use when launching a new product line. • How to leverage "the fear of losing" when writing a landing page copy. • John Caples' 14 secret appeals that attract people. Pick and chose, then apply to your ads instantly. • How to correctly implement "factual copy" to get junk visitors into eager shopping addicts. • 27 Words to start your headlines with (Tested & proven to work). • The perfect way to implement the anchor price on your advertisement. This will make your actual price seem like peanuts! • Must do copywriting assignments to track your progress. Here is the most likely outcome when you get this course. You gain the highest-paid skill in 2024. Thus, the ability to convert words into profitable sales. With this skill, you will convert strangers into avid buyers and raging fans. Those raging fans will look forward to your next email. They will feel empty when they don't see your remarketing ad. They will spend hours on your landing page even after buying because you will know what makes them feel warm. I don't say this lightly. I cannot stress enough the importance of copywriting as a skill for making money and converting visitors into sales. Let me tell you why. In today's hypercompetitive digital landscape, where attention spans are fleeting and online platforms are saturated with content, the ability to craft compelling and persuasive copy is a game-changer. It is the art of using carefully chosen words, persuasive language, and a deep understanding of the target audience to create irresistible messages that resonate with their desires, pain points, and aspirations. In short, it is understanding the consumer psychology. I guarantee, you will understand what triggers customers to buy. A well-crafted copy has the potential to evoke emotion, build trust, and position a product or service as the ideal solution to the customer's needs. So, there is no bad product, there is bad copywriting. By mastering the art of copywriting, entrepreneurs, marketers, and businesses can unlock the key to effectively communicating their value proposition, increasing brand awareness, and ultimately boosting their bottom line. If you are still unsure, I want to tell you a story, a story from one of my students Alex. When Alex first bought this course, he was in a state of despair (He told me after buying this course). He had poured his heart and soul into his online business, but the sales just wouldn't come. Doubts began to plague him, and he questioned whether his product was simply not good enough. Determined to find a solution, Alex spared no effort or expense. He invested in digital marketing courses and even dabbled in advertising campaigns, hoping that more traffic would lead to sales. But despite his best efforts, the results remained disappointing, leaving him frustrated and disheartened. That's when fate intervened and brought him to my copywriting course. With a glimmer of hope, Alex embarked on a journey that would forever change his life. As he delved into the intricacies of persuasive writing, he realized that the missing ingredient was not the product itself, but rather his ability to convey its value effectively. Eager to absorb every nugget of wisdom, Alex immersed himself in the art of copywriting. He discovered the secrets of triggering emotions and tapping into the psychological motivations of his target audience. Armed with this newfound knowledge, he set out to transform his business. He got everything he needed from this course you are reading right now. With meticulous attention to detail, Alex rewrote his emails, infusing them with captivating emotional trigger lines that demanded attention. He poured his heart into crafting body text that resonated with his customers, addressing their deepest desires and fears. His product descriptions became works of art, painting vivid images of the benefits his customers could enjoy. And then, the magic happened. As he hit the send button on his newly crafted emails, the response was overwhelming. Customers started engaging like never before, expressing their interest and purchasing his products. The conversion rate skyrocketed by a staggering 79%. The impact of this newfound success was life-changing for Alex. No longer burdened by financial worries, he found himself thriving in the digital marketplace. His business revenue soared to unimaginable heights, and he finally achieved the dream he had longed for – he purchased his dream motorcycle. Looking back on his journey, Alex credits my copywriting course as the turning point. It was the skill that allowed him to connect with his audience on a deeper level, understand their needs, and present his products as the ultimate solution. Today, Alex's success story serves as a shining example to aspiring entrepreneurs. He is proof that mastering the art of copywriting can truly transform lives and businesses. As for me, witnessing his remarkable transformation has been the greatest reward I could ever hope for as a copywriting If you want your life to change like Alex's, please give this course a try. I purposely infused this course with specific assignments and quizes. So you can practice what you learn. Unlike other copywriting courses, you will get to test your knowledge. Also, you will not be bored by tons of thoery and boring bla-bla. This pack of emotional triggers and copywriting techniques, will get you to become a master copywriter by precise quizes and assignments that I will check personally. I will give you my feedback, so you can improve your skills as a copywriter. Then you can make the most money you can imagine with this #1 on demand skill in the world. PS: With the artificial intelligence becoming more and more popular, a lot of copywriters are leaving this gig. So in the last few months, I have experience MORE demand than EVER. This is simple economics: less supply, more demand. So, if you have questions about the future of this skill, this is the perfect time to get in. Because the the demand is same but the supply has gotten lower. That means the slice of the pie for you is BIGGER. If you are still reading through, this think this skill can benefit you. And I believe, this skill will change your life. I greatly appriciate your belief in me. And you will thank me at the end of the course. Let's get started, shall we?
Mercadeo analítico
Las organizaciones grandes y pequeñas están inundadas de datos sobre las elecciones de los consumidores. Pero esa riqueza de información no siempre se traduce en mejores decisiones. Saber cómo interpretar los datos es el desafío, y se espera que los mercadólogos en particular usen cada vez más la analítica para informar y justificar sus decisiones. El mercadeo analítico permite que los mercadólogos midan, gestionen y analicen el rendimiento de las actividades de mercadeo para maximizar su eficacia y optimizar el retorno de la inversión (Return On Investment, ROI). Más allá de las aplicaciones obvias de ventas y generación de clientes potenciales, el mercadeo analítico puede ofrecer conocimientos profundos de preferencias y tendencias de los clientes, lo cual se puede utilizar para futuras decisiones de mercadeo y de negocios. Este curso, desarrollado en Darden School of Business de la Universidad de Virginia, le da las herramientas para medir los activos de la marca y del cliente, comprender el análisis de regresión y diseñar experimentos como una forma de evaluar y optimizar campañas de mercadeo. Terminará el curso con una sólida comprensión de cómo utilizar el mercadeo analítico para predecir resultados y asignar recursos sistemáticamente. Puede seguir mis publicaciones en Twitter, @rajkumarvenk, y en Linkedin: https://www.linkedin.com/in/education-marketing. Gracias, Raj Profesor de Administración de Empresas en Darden
Building a Successful Blog - Make A Living Blogging
Forrest is a blog owner, finding success with his first blog in the gardening niche which earned around 400 dollars per month. Following this success, Forrest built a blog in the finance niche and earned over $130,000 within 18 months - with 2 months surpassing 20,000 in profit per month. Following this success, Forrest has setup a range of blogs for his own portfolio and business associates, in a variety of niches using his repeatable process to build, grow and scale blogs. Are you looking to build a blog from scratch that can earn you a passive income each and every day? Is your goal to setup multiple blogs each earning you revenue and grow your passive income portfolio? In this course, there are over 7 hours of lectures in which you’ll be learning ‘over the shoulder’ and leveraging Forrest’s 7 years of hands on SEO experience in one of the most packed blogging courses on Udemy. By the end of this course, you will have: • Purchased/set up a domain and Wordpress web hosting. • Optimised Wordpress for a quick blog. • Tweaked your blogs design, based on preference. • Installed plugins to skyrocket your blogs success. • Conducted agency level keyword research. • Written SEO optimised content that actually drives traffic. • Used AI to increase your productivity. • Chosen and implemented your monetisation strategy to earn money from your blog. • A great understanding of your options for generating backlinks. • A clear picture of how websites are valued and your option for a future exit. You’re obviously on the fence or seriously considering starting a blog, or you wouldn’t be reading this! So, why should you start a blog? • Blogs are digital assets that can earn passive income for you each day. • Blogs are evergreen. • Websites sell for around 30x multiple of monthly revenue. E.G A blog earning 500 per month is valued at a sale price of 15,000. • Owning 2 successful blogs allowed Forrest to buy a property and change his life. • Blogging is a very low investment, with just 5 dollars per month on hosting fees! • Blogging isn’t ‘too technical’, thanks to the great tools on the market. • All subjects you’re passionate about can earn you money! You’ll be following along over Forrest’s shoulder as you create a blog without all of the fluff and noise! You’ll be using tried and tested methods to get your blog live and on the internet quickly and without spending thousands. You’ll learn exactly how to bring traffic to your blog, which is what will be earning you passive income each month.
Responsible AI Strategy Foundations
Build a practical foundation in responsible AI strategy by learning how generative AI works, when to use it, and how to apply it more thoughtfully in workplace settings. In this course, you’ll develop skills relevant to roles across business, operations, marketing, product, HR, and team leadership where employees are increasingly expected to use AI tools responsibly. You’ll explore core generative AI concepts, compare AI tools to other approaches for specific tasks, and examine the risks that can affect quality, trust, and compliance. This is a non-traditional, skill-based learning experience organized around real workplace tasks instead of a fixed lecture sequence. It’s designed to reflect responsibilities you may see in job descriptions and day-to-day work, from choosing the right tool for a task to recognizing bias, privacy, security, and intellectual property concerns before using generative AI. You can personalize your path based on what you already know, focus on the skills you need most, and skip content when it’s not necessary. The course curates high-quality lessons from expert instructors, selecting the strongest content for each skill so you can build practical, career-relevant responsible AI experience. By the end, you’ll be able to explain key generative AI terminology, describe how these models learn from large datasets, evaluate when generative AI is or isn’t the right fit for a task, identify common responsible-use risks, and apply organizational AI-use guidelines to realistic workplace scenarios. This course is a strong fit if you want a practical introduction to generative AI and responsible workplace use, with no technical background required.
NEBOSH - Advanced Health & Safety Management System
It's an Unofficial Course. This comprehensive course is designed to provide a complete and practical understanding of health and safety management in the workplace, equipping learners with the knowledge and skills needed to create, implement, and maintain effective safety systems across a wide range of industries. Whether you are a beginner looking to enter the field or a professional aiming to strengthen your expertise, this course offers a structured and in-depth learning experience that bridges theory with real-world application. Throughout the course, you will explore the fundamental principles that underpin health and safety management, including the moral, legal, and economic reasons for maintaining a safe working environment. You will gain a clear understanding of the roles played by international organizations and regulatory frameworks, as well as the legal responsibilities of both employers and employees in ensuring workplace safety. The course also introduces the Plan-Do-Check-Act (PDCA) cycle, a globally recognized model for continuous improvement, helping you understand how to systematically manage and enhance safety performance within an organization. A strong focus is placed on developing and maintaining a positive health and safety culture. You will learn how to design effective safety policies, assess organizational culture, and identify the key factors that influence employee behavior and attitudes toward safety. Practical strategies for improving communication, consultation, and engagement will be covered to help you build a proactive and safety-conscious work environment. The course provides detailed guidance on risk assessment and control, one of the most critical components of health and safety management. You will learn how to identify hazards, evaluate risks using a structured five-step process, and apply the hierarchy of control measures to minimize or eliminate risks. In addition, you will gain the skills to develop safe systems of work and effectively manage permit-to-work systems, ensuring that high-risk activities are carried out safely and systematically. Monitoring and improving safety performance is another key area covered in this course. You will explore both active and reactive monitoring techniques, including workplace inspections, safety sampling, and the use of incident data and statistics. The course also teaches you how to conduct thorough incident investigations to identify root causes and prevent recurrence. You will understand the importance of formal safety audits and management reviews in driving continuous improvement and maintaining compliance with safety standards. In addition, the course addresses the management of common workplace hazards, providing practical knowledge on controlling risks associated with machinery and equipment, electrical systems, fire safety, manual handling, ergonomics, and exposure to chemical and biological hazards. These topics are presented in a clear and practical manner, enabling you to apply what you learn directly to real workplace scenarios. By the end of this course, you will have developed a strong foundation in health and safety management, along with the confidence to identify risks, implement effective control measures, and contribute to a safer and more compliant workplace. This course is ideal for aspiring safety professionals, supervisors, managers, and anyone responsible for workplace safety who wants to enhance their skills and advance their career in health and safety management. Thank you
Understand Human Resource Management Fundamentals
Learners will develop a clear understanding of Human Resource Management principles, analyze the evolution of HR practices, apply talent management and acquisition strategies, and evaluate performance and career development systems within organizations. This beginner-level course provides a structured and practical introduction to Human Resource Management, guiding learners through the core functions that support organizational success. Starting with HR fundamentals and intellectual capital management, the course progresses to inclusive HR practices, talent acquisition, employee development, performance management, and career growth. Learners will gain practical insights into how HR strategies align with business goals, enhance employee engagement, and build a productive workforce. What makes this course unique is its end-to-end coverage of the HR lifecycle, combining strategic concepts with real-world HR practices in a clear, beginner-friendly format. Through well-organized modules, quizzes, and applied learning scenarios, learners build job-ready HR knowledge without requiring prior experience. By the end of the course, learners will be equipped with foundational HR skills applicable to entry-level HR roles, management positions, and business environments seeking effective people management.
Become an Engineering Manager: The Complete Course
Are you ready to take the leap from individual contributor to engineering leader? Or maybe you’re already managing people but want to level up your impact? This course is your complete guide to becoming a confident, effective Engineering Manager. You’ll gain the technical, managerial, and business acumen needed to align teams, systems, and stakeholders — and lead with clarity and purpose. By the end of this course, you will: • Understand the role of an Engineering Manager and what companies expect • Master technical management while balancing business priorities. • Design scalable organizational structures and feature delivery pipelines • Review technical decisions and manage technical debt wisely • Implement development methodologies, plan effectively, and manage risks • Excel in engineering management by building and developing high-performing teams of any size. • Motivate, hire, onboard, and grow your team members • Handle conflict, conduct 1:1s, and foster trust as a leader • Track operational metrics and align with budgets for business success • Apply practical technical leadership tips that work in real-world scenarios What’s inside the course? This is not theory or vague advice — it’s a hands-on roadmap for engineering managers: Engineering Manager Profile Learn what the role entails, how it differs across companies, and which skills matter most. Business Needs Understand business priorities, work with stakeholders, and translate requirements into actionable plans. Technical Aspects Review and approve technical decisions, manage technical debt, ensure system safety, and integrate AI into workflows. Process Management Choose the right methodology, manage cross-team dependencies, plan effectively, and use operational metrics to stay on track. Teams Development Design team structures, manage different seniority levels, and create high-performing, resilient teams. People Management Master motivation, onboarding, performance reviews, conflict resolution, and leadership techniques that inspire trust. Useful Tips Practical frameworks for staying organized, thinking strategically, and acting like a true professional. Great leaders aren’t born — they’re made. Start your journey to becoming the Engineering Manager your team deserves.
Journalism Be a Great Talk Show Host
This course equips you with essential talk show hosting skills, from mastering the teleprompter to creating compelling formats. Explore the world of hosting, learn from role models, and practice your way to excellence. Perfect for aspiring talk show hosts eager to elevate their hosting career. This course takes you through the steps to become a successful talk show host, starting with the basics of hosting, show formats, and audience engagement. Learn the importance of confidence, technical management, and connecting with guests, as you explore the skills that top talk show hosts use to create unforgettable broadcasts. Through practical lessons, you will master techniques like teleprompter usage, dealing with technical challenges, and maintaining composure under pressure. The course also emphasizes practicing regularly to perfect your skills and integrating feedback into your improvement journey. You’ll discover how to craft engaging, high-energy segments that captivate your audience, as well as techniques for navigating live interactions. By focusing on creating a winning format for your show and learning from successful role models, you'll develop your unique hosting style and voice. Whether you're an aspiring talk show host or a professional looking to refine your media presence, this course offers valuable insights into the world of entertainment. No prior experience is needed, just a passion for media and entertainment. Aspiring talk show hosts, media personalities, or anyone interested in developing communication and hosting skills. No prior experience is required. This course provides hands-on practice with video exercises and real-time feedback. Structured lessons allow learners to progress at their own pace while gaining valuable insights into the technical and performance aspects of hosting. Regular practice and guidance will lead to improvement and mastery. This course is based on Journalism Be a Great Talk Show Host, by Media Training Worldwide and Timothy John Walker. This course is licensed and distributed by Packt. All rights reserved. Packt is one of the world's most prolific publishers of cutting-edge technical content. For over two decades we've made it our mission to curate and publish the knowledge of only the very best technical experts. We focus on real-world courses that help our customers get the job done, with coverage that extends across a wide range of established and cutting-edge technical topics. If you're an individual or an organisation that embraces learning by doing, Packt is the perfect fit for you.
ISO 14001:2026: Environmental Management Systems (EMS)
ISO 14001 is the internationally recognized standard for environmental management systems (EMS) — the framework any organization can use to manage its environmental responsibilities in a structured way: protecting the environment, meeting its compliance obligations and improving its environmental performance over time. This course covers ISO 14001:2026, the current edition of the standard, explaining all of its requirements in detail. Whether your organization is implementing an EMS for the first time, maintaining its certification through the transition from the 2015 edition, or you are building your own expertise in environmental management — this course shows you what an environmental management system comprises and how it is implemented in any organization, regardless of size, sector or the environmental aspects of its activities, products and services. Course structure The course opens with an introduction to environmental management, the critical factors for successful implementation, and the ISO 14000 series of standards. The subsequent sections correspond to the clauses of ISO 14001:2026: • Understanding the context of the organization — including environmental conditions such as climate change, biodiversity and ecosystem health, which the 2026 edition brings into focus • The needs and expectations of interested parties, and compliance obligations • The scope of the environmental management system • The environmental policy and environmental objectives • Environmental aspects and impacts — identifying aspects, understanding the aspect–impact relationship, and the methodology for determining significant environmental aspects • Risks and opportunities, planning actions to address them, and planning changes to the EMS • Competence, awareness, and internal and external communication • The documented information that supports the EMS and its control • Operational control — meeting environmental requirements with a life cycle perspective • Emergency preparedness and response • Monitoring, measurement, analysis and evaluation of environmental performance • Internal audits and management review • Continual improvement and the management of nonconformities All requirements are discussed with practical examples and implementation guidance, including the key concepts of environmental management: the EMS scope, compliance obligations, environmental aspects and impacts, the life cycle perspective, the hierarchy of environmental controls, and the planning of changes. Who this course is for • Environmental managers, coordinators and EMS implementers — for a first implementation or the transition from ISO 14001:2015 to the 2026 edition • Sustainability and ESG professionals building the management-system foundation of environmental performance • Internal auditors and consultants working with environmental management systems • Quality and health & safety professionals (ISO 9001, ISO 45001) extending into environmental management or integrated systems • Managers and business owners preparing their organization for ISO 14001 certification If you intend to pursue certification as a practitioner, implementer or auditor of environmental management systems, this course equips you with the information you need to prepare for and pass a certification exam. Enroll to master ISO 14001:2026 — and understand how an organization enhances its environmental performance through an effective environmental management system.
Sales EQ: Mastering Emotional Intelligence for Sales Success
Based on the best-selling book, Sales EQ, by Joe Blount. Sales EQ equips sales professionals with the tools to harness emotional intelligence (EQ) and elevate their sales performance. Focused on complex B2B sales, this course teaches strategies for understanding buyer behavior, building trust, and aligning with stakeholder decision-making processes. Designed to improve emotional intelligence in real-world sales environments, it provides actionable insights for increasing win rates and reducing friction in sales interactions. The course emphasizes the power of emotional intelligence in overcoming challenges that typically arise in B2B sales. Learners will gain practical knowledge on recognizing emotional triggers in both themselves and buyers, and learn techniques for managing emotions to close more deals effectively. Whether you are new to emotional intelligence or seeking advanced strategies to elevate your approach, this course offers valuable insights. What sets this course apart is its combination of behavioral psychology, emotional intelligence, and real-world sales strategies. By blending theory with practical applications, it offers both a deep understanding of how emotions drive sales decisions and the skills to apply this knowledge in complex environments. This course is ideal for sales professionals, managers, and business developers engaged in B2B sales. A basic understanding of sales processes and emotional intelligence will help learners get the most out of this course. Whether you’re looking to improve stakeholder engagement or enhance your ability to close high-value deals, this course will provide you with the tools to succeed. From Sales EQ Copyright © 2017 by Jeb Blount. All rights reserved. Published by John Wiley & Sons, Inc., Hoboken, New Jersey. Used by arrangement with John Wiley & Sons, Inc.
Editing Mastery: How To Edit Writing To Perfection
FROM THE CREATOR OF THE BESTSELLING, Writing With Flair: How To Become An Exceptional Writer... Want to become an outstanding editor? Most editors do a fine job of fixing up the spelling, grammar, punctuation, and typos in a piece of writing. It takes a different skill level to turn dry, disorganised, and clunky prose into writing that is beautifully organised and bursting with life and energy. Imagine having that power over your own writing. Enter, deep editing Editing Mastery introduces you to a technique the author calls deep editing, familiar only to an inner circle of exceptional editors. It offers a systematic way of editing that reliably transforms almost any piece of nonfiction writing into magnificent, sparkling prose. The deep editing technique forces you to consider every aspect of a document, ensuring that quality gets embedded into each and every pore of the writing. "It takes a genius to make the complex and difficult look exceedingly easy and simple and Shani Raja is one such case. I learned so much from him that even though I spent my life in journalism, I never learned as much from anyone as I did from him. Highly recommended..." -- GLORIA LINDA ABELL, UDEMY STUDENT "I'm crafting better content than ever..." -- PAULO ARMI, UDEMY STUDENT "The editing process is beautifully simplified..." -- SUMAN PRABHU, UDEMY STUDENT "A remarkably simple and clear process to edit writing..." -- JIM CANTONI, UDEMY STUDENT "Satisfies a writer's hunger for certainty that his work will garner a five star ranking..." -- GREG STONE, UDEMY STUDENT "The most professionally produced training I've seen on Udemy ..." -- DANIEL HARRIGAN, UDEMY STUDENT "My experience while doing this Deep Editing course has been one of sheer delight..." -- ROSALIE PRINTER, UDEMY STUDENT "Every lesson is gold..." -- MEGHAN BLOOD, UDEMY STUDENT "Excellent for anyone who wants to learn about clarity, simplicity, and elegance in writing..." -- AGATA T SZCODRAK, UDEMY STUDENT "Half an hour into this course, and I am less overwhelmed..." -- KATEY NIXON, UDEMY STUDENT "Simply awesome..." -- GOPINATH CHANDRA, UDEMY STUDENT "Brilliant content and structure..." -- JESS MELAS, UDEMY STUDENT "A very lean and methodical way to edit a document..." -- DANA PETERSON, UDMEY STUDENT "A genius teacher..." -- TRISH ELLIS, UDEMY STUDENT "Will help editors of every level..." -- DSDAVIS, UDEMY STUDENT "A realistic perspective on different editing techniques..." -- CHAE CLARK, UDEMY STUDENT "Very impressed..." -- MICHAEL JORDAN, UDEMY STUDENT "Concise and practical..." -- AUROSHREE MAJUMDAR, UDEMY STUDENT "A process we can follow for all our writing..." -- JOAN SALANITRI -- UDEMY STUDENT "Shani's courses are simply the best when it comes to real life, practical, applicable writing..." -- ALICIA ADAMS, UDEMY STUDENT The deep editing method will set you apart from other editors -- whether you’re editing a book, a blog, an essay, or business writing of some type. It will also help you self-edit your own writing to its full potential. Trade secrets Among the few who know how perform this sort of advanced surgery on writing are senior editors on top newspapers, who spend their days turning raw copy into captivating stories for millions of readers. I've worked for several such newspapers, including The Wall Street Journal, where I was employed as a senior editor and writing coach for some years. Once you learn these deep editing secrets, you won't just be a competent editor. You'll become a masterful one. Having these skills will enhance your own writing exponentially, too, as you begin incorporating deep-editing techniques into your work naturally. Your books, blogs, essays, emails, or website copy will shine like never before. What is deep editing? The system basically has four stages. First, you edit the content of a piece of writing. Then you edit the structure. Next, you edit for style. And finally, you focus on the presentation. By concentrating on those layers one at a time, your edit will be thorough -- and the writing as a result will look spectacularly polished. STAGE 1: THE CONTENT EDIT • You make sure every point in a piece of writing is unique, makes perfect sense, is factually correct, and is worth keeping. STAGE 2: THE STRUCTURE EDIT • You organise all the points into an orderly narrative that flows elegantly from start to finish. STAGE 3: THE STYLE EDIT • You make sure all the ideas are expressed as simply, clearly, elegantly, and evocatively as possible. STAGE 4: THE PRESENTATION EDIT • You fix any mistakes and inconsistencies that create a bad look for any type of professional writing. In this premium course, I'll guide you through each stage of a deep edit so the process becomes second nature to you. You'll be editing a piece of writing right along with me. I chose this interactive method to help you get to the top of the learning curve of deep editing in the fastest possible time. The writing you'll be working with will be very flawed and difficult to edit. But with my help, you'll move step by step toward making it read brilliantly. Supreme confidence and competence Once you know how to deep edit, you'll know how to make any type of writing reach its full potential. You'll come out of this course a much more proficient and confident editor, as well as a much better writer. ABOUT THE INSTRUCTOR Shani Raja is a veteran journalist who has edited for The Wall Street Journal and contributed to The Economist, the Financial Times, and Bloomberg News, among other top news organisations. He has trained dozens of prominent journalists in the craft of writing, including at The Wall Street Journal. Shani's flagship course, Writing With Flair, has long been the bestselling writing course on Udemy, with many tens of thousands of passionate students learning how to become elite writers.
Real-World Cloud PM 1 of 3: Cloud Business and Technology
Sponsored by AMAZON WEB SERVICES (AWS). Succeed in a role in the rapidly expanding cloud computing industry and prepare to ace the AWS Certified Cloud Practitioner Exam! In this course, you'll learn real-world technical and business skills needed for product managers or any other job family involved in the rapidly expanding cloud computing industry and start on your way to earning an industry certification. This course features job-relevant content taught by tech industry leaders including: * NANCY WANG, Director of Engineering and Product Management at AWS * MAI-LAN TOMSEN BUKOVEC, VP of Amazon EBS, S3, and Glacier * TODD WEATHERBY, VP of AWS Professional Services Worldwide * ERIN YANG, VP and Chief Technologist, Workday Ventures * DAN SCHEINMAN, 1st Investor in Zoom With GORDON YU, Technical Product Manager, AWS; General Counsel and Coursera Director, AWIT. This course is the 1st in a 3-course Specialization by Advancing Women in Tech. This specialization is ACE-recommended - learners who complete the specialization may earn up to 6 college credits.
Powerful Social Media Marketing: From Beginner to Advanced
Exceptional social media marketing is a key aspect of succeeding online for any business. So whether you're looking to learn this as a skill to grow your own business or to become a social media manager and work for businesses worldwide - this course is for you! In this course, you will see me go through the exact process of setting up my fake brand - Mags Realty - on all the various social networks. Together, we will write a bio for Mags Realty, and also create captivating graphics, videos and simple animations. We will then write complementary captions and research hashtags so that we can publish powerful social media content in our lessons on X, LinkedIn, Facebook, Instagram, Pinterest, TikTok and YouTube. You will also learn how to create a powerful brand, a winning social media strategy, a captivating content calendar and more. We will leverage various AI tools throughout the course to help us create strategies, captions, images and videos so that by the end of the course you feel confident in your understanding of the AI for social media space. This course is designed to take you from being a complete beginner in the world of social media to a professional social media manager using only free online tools. But some tools we cover will have handy paid features which we’ll discuss. All of the content you will find here is based on the exact tips and techniques I wish I had known about when I first began working online as a social media manager, combined with the latest knowledge of the rapidly moving social media world. This is a longer course so I have divided it into the following main sections to make it easier for you to break your learning down into chunks: Setting Up for Success • By the end of this section, you’ll have the confidence that no matter what your current skill level is in this area, you absolutely CAN succeed in becoming an exceptional social media marketer. Branding and Content Marketing • Here, you’ll discover how to develop powerful brands, design beautiful graphics, create captivating videos and write compelling content. You will also learn how to leverage the power of AI for social media. Social Media Platforms • This is where we’ll cover how to use each of the main social platforms for business instead of for personal use and how to get the most out of your time spent on each platform. Paid Ads • In this section of the course we’ll be diving into the world of Facebook and Instagram Ads as well as how you can easily advertise on other social platforms like LinkedIn, Pinterest, Google and YouTube. Social Media Strategy • You will learn the importance of having a strategy in place and how to develop an invaluable strategy for any business. Optimise Your Workflow • Get to know handy scheduling tools, project management systems and automation tools like ManyChat which will help you generate more leads for your clients on autopilot. Measuring Success • This is where you’ll learn how to measure the success of your efforts and make adjustments going forward based on what’s working and what isn’t. The Wider Business • In the last section of the course, we’ll dive into understanding your client’s business outside of just their social media content. This is where you’ll supercharge your knowledge and start thinking about how everything fits together in the business and marketing space. And of course, you’ll have your handy course guide with links to all the tools and resources we’ll be using throughout the course and a few additional ones I thought might be helpful. Thank you for wanting to learn from me and I can’t wait to see you on the inside!
Marketing no mundo digital
Este curso analisa como ferramentas digitais, por exemplo, a Internet, os smartphones e a impressão 3D, estão revolucionando o mundo do marketing ao mudar as funções e práticas das empresas e dos consumidores. O Marketing no mundo digital é um dos cursos mais procurados da Coursera com mais de 250 mil alunos e ele foi classificado pela Class Central como um dos 50 melhores cursos on-line abertos e massivos (MOOCs, na sigla em inglês) de todos os tempos (https://www.class-central.com/report/top-moocs/). Este curso foi lançado inicialmente em 2015 e atualizado em abril de 2020. Este curso faz parte do iMBA oferecido pela Universidade de Illinois, que é um MBA on-line, flexível e credenciado, a um preço incrivelmente competitivo. Para obter mais informações, consulte a página Recurso neste curso e o site onlinemba.illinois.edu.