Creating a Successful Crowdfunding Video: The Complete Guide

Descripción

A study by Kickstarter showed that crowdfunding campaigns with videos were 90% more likely to be successful in raising their target funds. But do you need to hire an expensive videographer to make one? In this one hour project-based class, you will learn all the steps needed to make a 2-3 minute crowdfunding video that effectively communicates your vision and garners support. Using an unconventional but proven approach, commercial filmmaker Dandan Liu teaches you how to structure your pitch with an arc so it doesn't fall flat as an infomercial, but resonates as a story and sparks action. Then, she guides you step-by-step in the filmmaking, footage transfer, and editing process, so you leave the course with a compelling, cinematic crowdfunding video ready to post! MAIN SECTIONS OF THE COURSE:  • Story Structure  • Cinematography • Audio • Footage Transfer • Editing Supplemental guides are included to aid in the hands-on filmmaking and editing process, as well as bonus lessons to enhance the quality of your video. By the end of this course, you will have a compelling, cinematic crowdfunding video ready to post!

Lo que aprenderás

• Structure and time your crowdfunding pitch so it relates as an engaging story designed to spark action.
• Film your video with a cinematic eye aware of composition and lighting, and record quality sound.
• Edit your footage with Adobe Premiere Pro and export with a film ready to share!
• Learn bonus tricks and tips!

Requisitos

• Students should have access to a DSLR, an external mic, and the Adobe Premiere Pro cc editing software downloaded on their computers. No video experience needed.