Concert Promotion & The Live Music Industry

Descripción

The most amazing thing about putting on concerts, is that anyone can do it! In this course I will teach you what it means to be a concert promoter, both in title and in responsibility. You will get full access on how things work behind the curtain, and how concerts are brought to life in a town near you. Starting with the basics, you'll learn what's needed to begin exploring the idea of promoting a show and the strategies involved with success. We will cover how to find the right artist, the best venue, and understanding the relationship a promoter has to each. This course will walk you through each step from initial conversations, deal negotiations, show confirmation, marketing, and day of show execution. My goal is help you understand that it's possible for ANYONE to do this, and this course is designed to show you how to do it well. Putting on a concert is a lot of work and a lot of responsibility. In the live music industry your reputation is the single most important thing, and with this course you should be able to execute a concert with full competency and knowledge of how to take care of an artist, respect a venue, and engage with fans. A positive reputation will follow if each of those areas is successfully achieved. It's a huge subject, and it is SO much fun to explore. After completion, you should have the tools you need to understand everything involved in finding, negotiating, and executing a concert of your own!

Lo que aprenderás

• What is a concert promoter
• Major areas of focus when potentially putting on a show
• Finding the right artist and venue, and setting budgets for success
• What is a live music/concert deal, and what is important when making one
• How to get a show confirmed and put it on sale
• Marketing a show. How to budget and efficiently spend money
• Managing a show as it is on-sale. Ticket sales, projections, technical logistics

Requisitos

• Just a basic knowledge of concerts. Including ticket sales and some very non technical show knowledge