Google Tag Manager (GTM) Training Course - Basic to Advance

Descripción

You're ready to master Google Tag Manager and unlock powerful data insights for your marketing efforts. This updated course, now featuring GA4 examples, is your comprehensive guide to confidently implementing tags and leveraging data layers. I'll personally walk you through every feature, transforming you from a complete beginner to a confident Google Tag Manager expert. I'm invested in your success, so if you ever get stuck or have questions beyond the course material, don't hesitate to reach out. Let's get you started on your journey to Google Tag Manager mastery! In this course, you will learn everything you need to get started and use Google Tag Manager with confidence: • Fundamentals and Essentials of Tag Manger (Applies to any tag manager) • Signing up for Google Tag Manager • Details of Google Tag Manager Interface • How to setup Google Tag Manager for Google Analytics and track page views • How to setup external link tracking as Events in Google Analytics via Google Tag Manager • How to setup Button click tracking in Google Analytics • Track JavaScript errors using Google Tag Manager ( GTM) • Deploy GTM in WordPress • Understand and use the Data Layer in Google Tag Manager • Pushing dynamic values and custom events in DataLayer • Measuring page scroll depth - see how far users scroll on long and wide pages. • Track any element on the page to see if users are looking at that or not. • Google Ads conversion tracking • Export and Import the Google Tag Manager container to share tags, triggers, and variables between accounts. • More to be added soon You're just a step away from transforming your marketing analytics! Sign up now and gain immediate access to a course designed for your success. I'm personally committed to ensuring you grasp every concept. In fact, I frequently add new tracking examples based on student demand. If there's something specific you need to track that isn't covered, just let me know, and I'll create a dedicated lesson to show you exactly how to implement it in Google Tag Manager.

Lo que aprenderás

• Learn & Understand and Use Google Tag Manager with confidence
• Achieve Google Analytics 4 Event Tracking with Paramaters
• Become confident in using Google Tag Manager
• Track YouTube Video using Google Tag Manager
• Import and Export Tags from one account to another
• Learn how to deploy various tags and track them in Google Analytics 4 (GA4)
• Learn About Scroll Triggers, Time Triggers, Custom Variables And More...

Requisitos

• Anyone who is in Digital Analytics
• Anyone who is in Web Analytics
• Anyone who is in Digital Marketing
• Anyone who wants to learn Google Tag manager