Diploma Course in Business Management and Entrepreneurship

Descripción

Are you someone who wants to join management in the corporate world? Are you someone who wants to be an entrepreneur If the answer to these questions is a yes, then you’ve landed on the right place Enhance your skills in Management and Entrepreneurship. Section 1: Design Thinking and Creativity for Innovation • Meaning and Importance • Empathise • Define the Problem Statement • Idea generation and Brainstorming • Protype and Test • Case-study Section 2: Business Acumen • Meaning and Importance • Common terminologies • Common KPIs • Business Model Canvas • Case-study Section 3: Sales and Service Excellence • GUEST Model • Gain Attention • Understand Needs • Explain about the Product/Service • Suggest and Objection Handling • Thank you Section 4: Digital Marketing • Introduction • Search Engine Optimization (SEO) • How Search Engine works • What a website is made of! • Keyword Research • On-page and Off-page Optimization • Email marketing • Email marketing System • LinkedIn Profile Optimization • Increase your Reach on LinkedIn • Online Advertisements • Google Ads - Search Engines • Web Analytics • Google Analytics Section 5: Point of Sale (POS) • Meaning • Case-study Section 6: Legal • Common Terminologies Section 7: Business Analysis Techniques • SWOT Analysis • PESTLE Analysis Section 8: Buying and Merchandising • Principles of Merchandising Section 9: Pricing • Pricing Methods Section 10: People Management • Functions of HRM • Assessment Tests • In-Person Interviews • Common Hiring Biases • ADDIE Model in Training • Performance Management System • What should we assess? • Key Characteristics • SMART goal setting • KRAs and KPIs • Behaviourally Anchored Rating Scales (BARS) • Multi-Source Appraisal • Force Distribution/Bell Curve • Assessment Development Centre (ADC) • Balances Score Card (BSC) • Psychological and Psychometric tests • Giving constructive feedbacks • Managing Teams • ESOPs Section 11: Process Improvement • Lean vs. Six Sigma vs. Lean Six Sigma • 5S example • Case study • Case study • Case study Section 12: Email etiquettes • Email etiquettes Section 13: Technology • MS Excel • Overview Power BI • Google Drive • Google Forms • Data Science Section 14: Retail Industry • Meaning • Story of Retail • Common formats • Key players • 6 Ps of Retail • Functions/Departments in Retail Section 15: Luxury Brand Management • Tips applied by Luxury Brands Section 16: Leadership Quotient (LQ) • Self-Assessment and common myths • Conflict Management • Assertive Communication techniques • Change Management Section 17: Presentation • Elevator Pitch • Case-study • Tips for Pitch Deck • Demo-Canva If that interests you, then let us start this beautiful and fun-filled management and entrepreneurial journey!!

Lo que aprenderás

• Get Diploma Certificate in Management and Entrepreneurship
• Master Design Thinking, Creativity, and Innovation
• Build strong business acumen and financial understanding
• Execute sales and service excellence strategies
• Implement digital marketing campaigns and LinkedIn optimization
• Conduct business analysis with SWOT and PESTLE
• Manage teams, recruitment, HR processes, and performance
• Develop entrepreneurship skills, business planning, and leadership
• Learn retail, merchandising, and luxury brand management
• Improve Leadership Quotient for better productivity
• Build presentation, pitch decks, and professional communication skills

Requisitos

• Understanding of the English language.
• Interest in Business/Leadership/Management/Entrepreneurship